When using any font you need to make sure that it makes sense and that you are using the specific typeface for a reason. So to back up why i used it was because in one of my posters i created a geometric typeface using only rectangles and i wanted my two posters to have some relation to each other.
This article was very interesting and i thought that it was clever the way it started out. It made me giggle because i just previously used it in a project.
A few other fonts that you can use besides Futura are Geometric, Interstate, and Franklin Gothic. All of these fonts get the same feel that you get from Futura; geometric and modern.
Thirteen ways of looking at a type face:
1. Because it works.
2. Because you like its history.
3. Because you like its name.
4. Because of who designed it.
5. Because it was there.
5. Because it was there.
7. Because it reminds you of something.
8. Because it's beautiful.
9. Because it's ugly.
10. Because it's boring.
11. Because it's special.
12. Because you believe in it.
13. Because you can't not.
oh the many reason why we chose what we chose.
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